MAKERSPLACE
BRAND DESIGN | MARCH 2022 - FEBRUARY 2025
Led a company-wide rebrand, enhancing brand identity and product efficiency to scale across digital and print touchpoints.
Developed templated design systems to ensure consistency and efficiency across teams.
Designed engaging visuals for web, social media, email, digital ads, and avant-garde partnership campaigns.
Created experiential designs for large-scale NFT conferences, art shows, and brand activations.
Worked across multiple mediums, including UI/UX, print, and digital, ensuring a seamless brand experience.
Collaborated with cross-functional teams
THE MARKETING STORE
SENIOR DESIGNER | APRIL 2020 - MARCH 2022
Managed and designed creative work for T-Mobile, ensuring brand consistency across multiple touch-points.
Successfully pitched a new illustration style and system, influencing brand evolution discussions.
Led major visual initiatives, collaborated with the Creative Director, and presented work to clients biweekly.
Mentored Junior Designers, fostering skill development and best practices in design.
DESIGN STRATEGY, XFN | AUGUST 2018 - FEBRUARY 2020
Created and launched the Pin Creation Workshop, educating partners on optimizing content for the platform.
Developed marketing and sales collateral to support business acquisition efforts.
Partnered with the Pinterest Brand Team to implement a scalable design system across various channels.
Designed partnership brand materials aligned with Pinterest’s best practices, streamlining template-based assets.
CRAMER-KRASSELT
ASSOCIATE DESIGNER | APRIL 2017 - AUGUST 2018
Led brand identity development and client rebranding efforts from concept to final brand guidelines.
Provided art direction for video and photo shoots to ensure cohesive visual storytelling.
Designed digital, web, and print collateral while collaborating with art directors and copywriters on campaign strategy.
CAXY INTERACTIVE
DESIGNER | MARCH 2014 - APRIL 2017
Specialized in digital branding and creative consultation in an Agile environment.
Partnered with UX designers and developers to bring concepts from ideation to execution.
Led the Caxy rebrand, creating a comprehensive brand identity and official guidelines.
DONER ADVERTISING
GRAPHIC DESIGNER | FEBRUARY 2013 - MARCH 2014
Worked as an intern and was hired as a full time graphic designer working on 360 ad campaigns
Helped with new business pitches, working alongside Creative Directors, Art Directors, and Copywriters