MAKERSPLACE

BRAND DESIGN | MARCH 2022 - FEBRUARY 2025

  • Led a company-wide rebrand, enhancing brand identity and product efficiency to scale across digital and print touchpoints.

  • Developed templated design systems to ensure consistency and efficiency across teams.

  • Designed engaging visuals for web, social media, email, digital ads, and avant-garde partnership campaigns.

  • Created experiential designs for large-scale NFT conferences, art shows, and brand activations.

  • Worked across multiple mediums, including UI/UX, print, and digital, ensuring a seamless brand experience.

  • Collaborated with cross-functional teams


THE MARKETING STORE

SENIOR DESIGNER | APRIL 2020 - MARCH 2022

  • Managed and designed creative work for T-Mobile, ensuring brand consistency across multiple touch-points.

  • Successfully pitched a new illustration style and system, influencing brand evolution discussions.

  • Led major visual initiatives, collaborated with the Creative Director, and presented work to clients biweekly.

  • Mentored Junior Designers, fostering skill development and best practices in design.


PINTEREST

DESIGN STRATEGY, XFN | AUGUST 2018 - FEBRUARY 2020

  • Created and launched the Pin Creation Workshop, educating partners on optimizing content for the platform.

  • Developed marketing and sales collateral to support business acquisition efforts.

  • Partnered with the Pinterest Brand Team to implement a scalable design system across various channels.

  • Designed partnership brand materials aligned with Pinterest’s best practices, streamlining template-based assets.


CRAMER-KRASSELT

ASSOCIATE DESIGNER | APRIL 2017 - AUGUST 2018

  • Led brand identity development and client rebranding efforts from concept to final brand guidelines.

  • Provided art direction for video and photo shoots to ensure cohesive visual storytelling.

  • Designed digital, web, and print collateral while collaborating with art directors and copywriters on campaign strategy.


CAXY INTERACTIVE

DESIGNER | MARCH 2014 - APRIL 2017

  • Specialized in digital branding and creative consultation in an Agile environment.

  • Partnered with UX designers and developers to bring concepts from ideation to execution.

  • Led the Caxy rebrand, creating a comprehensive brand identity and official guidelines.


DONER ADVERTISING

GRAPHIC DESIGNER | FEBRUARY 2013 - MARCH 2014

  • Worked as an intern and was hired as a full time graphic designer working on 360 ad campaigns

  • Helped with new business pitches, working alongside Creative Directors, Art Directors, and Copywriters